Fair pricing, for every public agency

Our price scales with your jurisdiction — just like your own budget. A small town pays a small price, a large city a larger one. Transparent, predictable upfront and free of surprises.

A map with traffic data alongside a clear pricing overview with checked-off line items.A map with traffic data alongside a clear pricing overview with checked-off line items.
Priced by populationSmall stays small, large grows large
Unlimited accountsEveryone in your organization joins in
Adjusted for GDPAffordable in every country

Trusted by public agencies and law enforcement

Why we believe in fair pricing

At VIA we believe road safety doesn't improve through more data, but through better insights and better collaboration. For more than 40 years we've made road safety data accessible, understandable and ready to put to work.

Our vision is simple: national data should be usable locally. Every organization — from a small town to a large city — should be able to gain insight into the risks within its own jurisdiction. That belief is built into our pricing too: not the same rate for everyone, but a price that fits the scale of your organization.

That's why our pricing is based on principles you'll recognize from your own budget. No negotiation, no hidden costs — just a fair price, clear upfront and easy to explain to your board.

And anyone who is learning or doing research pays nothing. Schools, colleges, universities and research institutions use our software free of charge. That way the next generation of road safety professionals grows up with real data, and research into road safety never stalls on a license.

What our pricing is based on

No packages, no negotiation. Our pricing is based on a few fair principles that fit your organization — and what you actually use.

The scale of your jurisdictionSmall stays small, large grows large
What you actually useUnlimited accounts, pay per concurrent user
Affordable in every countryAdjusted for GDP

No setup fees, no hidden modules. What you see is what you pay.

Fair, and easy to explain

No arbitrary packages. We match how public agencies themselves view their jurisdiction and budget — so the price always stays in proportion to your challenge.

Based on populationBased on population

Based on population

Just like public budgets, our price scales with the number of residents in your jurisdiction. A small town pays a small price, a large city a larger one. That way the investment always stays in proportion to the challenge and the budget.

Unlimited accounts, floating licenses

Everyone in your organization gets their own account — unlimited, at no extra cost. You only pay for the number of people working in the software at the same time (floating licenses). And those licenses aren't tied to your organization: you can share them with the parties you work with — neighboring cities, the county, law enforcement or a consultant. That way everyone works from the same picture, while you pay only for actual use.

Adjusted for GDPAdjusted for GDP

Adjusted for GDP

Road safety matters everywhere — but it isn't equally affordable everywhere. That's why we adjust the price to the country's GDP, so the software stays accessible and fairly priced in every country.

Always included

However big or small your organization is, you get the full platform. No separate modules that drive up the price, no surcharge per user.

That way the focus shifts from discussing costs and figures to what really matters: tackling the risks in your jurisdiction together.

  • Unlimited accounts
  • Access for the entire organization
  • All integrations and data sources
  • Updates and support included

Pricing you can build on

No fine print, just a model you can explain to your board yourself.

20+ yearson the same pricing model, no surprises
Unlimitedaccounts, always included
1 factorpopulation sets the base price

Frequently asked questions about our pricing

Two colleagues conferring in front of a screen showing a traffic map of their jurisdiction.

Pricing that makes collaboration possible

When transportation agencies, law enforcement and planners work from the same picture of reality, room opens up for collaboration and targeted action.

That's why our floating licenses aren't tied to a single organization — you can share them with the parties you work with. Together with unlimited accounts and a price tailored to your organization, the barrier disappears. Road safety is a shared responsibility; our pricing is designed around that.

Priced by populationSmall stays small, large grows large
Unlimited accountsEveryone in your organization joins in
Adjusted for GDPAffordable in every country
Giedo DonkersGiedo DonkersHugo CoppenHugo CoppenErik DonkersErik DonkersKarina MuñozKarina Muñoz

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Less searching. Less doubt. More control over traffic data. See where the risks are, choose the right countermeasure and evaluate its effect.

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